Ishwar is the Creator, Preserver and Dissolver as One – Brahma, Vishnu and Mahesh. This Ishwar is God, but does not know Himself; He is in the state of Infinite Unconsciousness. However, He knows how to create, preserve and destroy the creation. How is this? When you blow up a balloon, your eyes are on the inflating of the balloon and so you look at that and not at yourself. In the same way, the eyes of Ishwar are fixed on His creation and not on Himself.
(Lord Meher, 1st. ed., Bhau Kalchuri, Vol. 3, pp. 988 – 989]